Love is in the air for SNSD. One by one they fall in love. Or start their search for love. That's the age where they should start or else they may end up as a old spinister like a large amount of their Korean Seniors who are overly due to married. And then you see the fall of SNSD. The way one member is being left out and others is being held in. After moving out of her dorm, Jessica was able to become united with her family.Having her own personal time and spending in an environment where she could be what she want to be. A lazy and exhausted person who is in need of love and care from others. That's when she would get love from who? Her family.

SNSD may had become her second family. But it's still missing something.

Unconditional Love

Unconditional is a great and noble thing. Yet this does not happen frequently with friends and aquintances. Only those who are lovers and family would do that. Thus when she is forced to leave. There is nothing the members of SNSD could do. It's only slience that they are able to maintain the pain and sadness that the one who had became a friend,colleague and sister is leaving. Leaving because she was "selfish". "Selfish" because she started her own business and the business schedule could not match up with SNSD majority promotional activites. Thus is personal interest and monetary gain coming in between the artists and the company?

The funny thing is that SM had many laws and rules that don't really put their artists interest in the first place. The consequences are hard to face. Many endless disputes between each other. Is that what everyone wants? Jessica is being put in a tight spot. Now she can be who she really wants. Fashion. After years of slavering for SM Entertainment. She can do her other interest which was seen since from 2011 "The Boys" comeback. The heighten and matured Girl's Generation are now free to be who they be.Really?

I think of many ways that this could last. Endurance. Why can't SM endure Jessica personal interest and economic funding in her business? Like Super Junior Kibum. He choose to leave his team "temporary". That can be a selfish thought. Yet s generally and the company gave him the freedom to do so. Why? The reason is drama brings in a more stable revenue rather than other ventures in the entertainment industry. Thus the company can get a steady pay check each month or before the drama is being filmed. Thus what really matters was Jessica though whom and SM had reached a fair share of profits regarding to her brand. So I had came up a brief conclusion using the statements made known to the public and by Jessica and SM.

No. 1

Jessica could not handle in juggling her SNSD career and her business venture. Thus because of schedule conflict, SM initially decides to let her go. Though she still bounded an contract that who knows last for another 4-5 years(starting from the contract revision and changes). Technically, she is still part of SM but just not the group. This for her good. And she can improve and focus more on her business.

No.2

SM is a looking into more on the terms and conditions of the contract that Jessica is bounded with( her fashion company). Terms that SM has no control of. Thus this makes it harder for SM to control Jessica, like how the company likes to control each and every of the artist. Which led to some recent revolt(Exo-M) and 2009 termination of contract(TVXQ). So this means that... Jessica may make use of her company's contract term and get away from some scheduled events that regards to SNSD. Another revenue loss for SM (judging the popularity of Jessica in economically affluent countries etc. China & Japan). However we the fans can never know what is the real truth. So it may be a fear of domination by others. Which SM should had rarely felt that as it is famed as the best and the best. It's a like suddenly your poker cards are being mixed with bad cards that could cause you to lose a game. Or you study 5 subjects, you had perfect grades for the first 3 while an fail or a B or a moderate pass for the next 2. The uncertainty that may led internal powers of SM to kick Jessica out of the group.

No.3

Jessica may had faced a betrayal by her dear sisters, SNSD. People change when it comes to money and the whether you had the ability to complete what you're being paid to do so. This is the hard fact of every artist, idol and especially groups and any kind of collaborations between one human to another. This is the survival instinct that we all should need to take note of. This may make SNSD look bad. But what could had led to years of friendship and trust to fall over in a point. Jessica maybe more than willing to be a part of SNSD. Till this day she tears up when she is being asked about. This is the power of manipulation and survival. And there's one thing, the declining stage of Jessica popularity in Korea. However she was able to maintain a huge fan base through weibo. The twitter and facebook of China. The funny thing is that, her willingness to pull away the language barrier and culture difference. And came to set a account in a Chinese Social Media platform is one a rareress and least seen in the pool of Korean Celebrities. This made her even popular and being supported by others especially the Chinese(whom mostly are getting more and more powerful internationally/ weathly). Jessica had a fine raod ahead. She just need to pick herself up and walk. Leaving her adopted family behind and start anew.

This is purely my opinion on the events and facts being lay out. Please do not plagarise this blog post. If you wish to do so, you must must credit me. I hope you all enjoyed this post. Thanks.