Treasure deserves better

I need to vent this out.

Recently, when I came back to k pop after my hiatus from it, I began stanning TREASURE. And to reiterate, I didn’t intend to devote my time to them unlike with BIGBANG, 2ne1 and WINNER, but it just so happens that TREASURE has charms that pull you in, and the next thing you know, they have you wrapped around their fingers. But in a good way ofc.

It’s really good to have a bias group again, esp when all of my UB are on hiatus, if not, disbanded. TT__TT However, I realized after a few years away from kpop, and coming back into it, this world became more toxic that it already was before. Imagine saying a group is already a flop 24 hours after their debut simply because they didn’t made a PAK, or reached a certain number of views the first day. I was baffled by this standard of success. What the heck happened in appreciating the music? Why do we measure their worth through numbers? Yes, ofc, I get it that it helps monitor a group’s impact, but the 24 hours milestone? Personally, I feel that’s ridiculous. Instead of celebrating their debut, a part of us gets demotivated because they didn’t start as big as we expected.

And try as I might, I cannot avoid the culture of hate, absurd comparisons and trolls that seem to live off of negativity by dragging treasure.

I feel so bad for the boys. They are just rookies, and all of them are still too young to be exposed in such backlashes and harsh criticism. I hate it more that most of the hate stemmed from the fact that they are from YG. I don’t want to think that Koreans are sleeping on Treasure because of the issues about YG, but it inevitably shows by how trolls would shower hate comments on them by dragging YG along the lines. It’s also disheartening looking at the domestic charts. Treasure is full of so so so much potential and I am just sad that people refuse to acknowledge this because of superficial biases.

All these sentiments are pushing me to do better for them. My gosh I never streamed an MV before not even when my biases had a comeback. I only watch their MVs when I want to, not purposefully in order to raise the views. But now, I’m streaming Treasure’s MV on 4 devices at home, 3 to 4 hours a day because I want them to be recognized for the talented gems they are.  I pray, really really hard, that one day they’ll become the most successful boy group. Not to slap back at the haters and at SoKor for being snobbish, but simply because they deserve it.

I will remember these sad moments, because when the time comes and they are finally charting #1 songs (which I firmly believe will come true), I won’t allow anyone saying that they got there because they came from a big company. They did it because they’re TREASURE.

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ilovedvet #1
I feel you! Never had the chance to buy bb, 2ne1, winner and ikon merch i love them and i stan them.. but with treasure, heck i go all out in supporting them from streaming to buying the singles and to think i never did that with my other yg faves.. it's because i feel that they are my babies, followed yedamie since he was a baby so i feel much more connected and invested in their growth as an artist.. sadly kpop is all about popularity now, but i stan treasure because they are REALLY TALENTED, all of them are such all rounders who can do vocals, dance, rap and all are visuals as well.. so let's just enjoy their journey 'tis only the beginning, sooner they will be on TOP..
dockie8ph #2
I know how you feel.. We teumes, really want our boys to get their first music award win, but because of larger fandoms, we are having a hard time. Yedam said in their interview with Forbes, it made them realize how competitive the music industry is.. This would changed their perspective not to expect too much, but just enjoy the ride and their music!
jonangee #3
I share ur sentiments. Honestly i still atrongly feel that what happened to YG was a big conspiracy. I may not have a specific target but definitely sure it stems from envy that they want to put YG down. If it is not malicious intent, why did they meticulously find fault almost every artist one by one simultaneously even without evidence. Rumor destroys more than actual crime. And Treasure suffers the most. Even during Tbox aftershow. Good thing bp and winner have strong fanbase to protect them and biases from the industry. Was very glad that Winner was able to be casted in shows and variety shows. I know YG seemed arrogant but lets still accept the fact that HE made YG and has a special eye for successful talents.