SM Entertainment's YouTube channel, SMTOWN, now has 10 million subscribers!

The channel got 10,004,278 subscribers as of 2PM KST on March .8 It's the most number of subscribers for a music label from not just Korea, but all of Asia. Over 90% of the subscribers are not Korean, showing the global power of SM Entertainment.

The channel was opened in June of 2009, and has an incredible number of videos with over 100 million views - Super Junior's "Mr. Simple", Girls' Generation's "Gee", "The Boys", "I Got A Boy", Taeyeon's "I", f(x)'s "Electric Shock", EXO's "Growl", "Overdose", and "Monster" are just a few.

Congratulations to SM Entertainment and their artists!