The Yoo family has been plagued with a hereditary 'curse', affecting a single person every few generations, and only once the last person to be driven mad has passed away. Kihyun and his cousin are under constant supervision, their parents fearful of either of them beginning to show signs of the curse - signs that become difficult to ignore when Kihyun meets a man with long, white rabbit ears, who keeps calling him 'Alice'.

"It is hard to be accused of manipulation when really it's a scream of LOVE."   (c) Diana Mcqueen

Hyungwon likes one of the employees at the movie theater.

After Shownu rescues the school's “Lonely Prince” from drowning, strange things seemed to be happening at school. He soon discovers mysteries about the Prince and gets his own little secret of falling in love.